We’re Rebecca and Rachel, twin sisters and founders of Twinnks—an innovative T-shirt bra that will be outrageously comfortable, adorable, and most of all, won’t show lines under clothes. We began working on Twinnks in 2016 and started this site to document the entire process from prototype, to launch, to (hopefully) growth and beyond. How are we different? For starters, we’re women, which is a rare find in this industry. Most bra companies are run by men who seem to love lace, tiny bows and push up cups. That’s cute and all, but we’re not about the frill. Our focus is on functionality, comfort and, of course, making it flattering. Second, we’re committed to relating to our customers rather than talk down to them. There are a lot of bra companies who position themselves as experts and treat customers like students. That’s not our style. We’re extremely new to this world and we won’t pretend otherwise. Lastly, we’re actually building this company from the ground up. Everything up to this point is from money we saved: no GoFundMe page (although, nothing against it) and no venture capitalist hurling money at us. . .
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